This news nugget was tucked into ‘s letter to investors that CEO Reed Hastings and CFO David Wells released today: They say that at the end of May they won’t renew their broad deal with Networks that enables to carry programming from , and . “We are in discussions with them about licensing particular shows but have yet to conclude a deal,” the execs say. The change reflects Netflix’s effort to “focus on exclusive and curated content” which lessens its willingness to pay for “non-exclusive, bulk content deals.” Hastings and Wells add that “with all the recently added fresh programming from Disney, Cartoon Network, Hasbro’s The Hub and DreamWorks Animation, we have a great kids offering.” Netflix also says that it will try to appeal to large families by offering an $11.99 a month service that enables subscribers to stream up to four shows simultaneously vs the standard $7.99 service which allows two streams. The execs say that they expect “fewer than 1% of members to take it.” Related: